7 February 2013

After Karl and Jean-Paul Gaultier in 2011 and 2012 respectively, this year's creative director for most-beloved Diet Coke campaign is Marc Jacobs! Watch the video below.

This collaboration marks the 30th anniversary of Diet Coke, and 50th birthday of Marc this year!

It's so funny that those girls are so bewitched by hot bodied Marc, especially when he's stripping his shirt and posing sensually with a can of coke, with a sense of meaning that now fashion people are not merely recognized by their collections on runway and stores, but also their personality (and hot body!). But one question is, where's Harry Louis? It would be a bombastic ads with BOTH, no? I know that Harry is not fashion people, but his over-the-moon body would complete this Diet Coke ads, making it sound like ,"Hey, take some Diet Coke and your body will be like ours!". Well, I never see fashion people who doesn't like Diet Coke, and our bodies are never out of single digit size.

I wonder if my body would look like that 28 years later. Ha!

Signorefandi, supplying Diet Coke in my gym bag...